Rob Beal – Schematic Architecture
Here’s What To Expect
The course is broken down into 4 core modules designed to quickly move you from an introduction to schema to creating advanced schema buildouts.
The 3 bonus modules enhance the 4 core modules by adding to the basic understanding of schema code, the usage of templates, and over the shoulder examples of advanced site schema implementation.
Schema Markup Will Never Be The Same
Module 1: Introduction
In this module you begin with an overview of what schema is and how to build JSON-LD schema types. You then quickly jump in stacking different schema types to mirror your money site and how to inject know google entity information into your schema.
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Overview
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Building
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Mirroring
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Stacking
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Entity Injections
Module 2: Nodes
In this module you will learn all about @id nodes from what they are to how to name, reference, and leveraging these nodes for creating more advanced schema.
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Identifiers
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Naming
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Referencing
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Leveraging
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Merging
Module 3: Blueprints
In this module you discover what schema blueprinting is and how to build out blueprints for different schema types by walking through multiple common types.
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Blueprinting
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Organization
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Local Business
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Top Level Categories
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Service
Module 4: Buildouts
In this module you learn how to utilize all you have learned to buildout your own advanced schema through multiple examples and then how to begin crafting any advanced schema you need.
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Service Page Example 1
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Service Page Example 2
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Top Level Category Example
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Local Business Example
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Organization Example
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Becoming a Schema Jedi – Learning to buildout any advanced schema you need
Bonus Modules
Coding Crash Course
In this module, you learn the basics of schema coding in 30 minutes … will you become an expert … NO … but it is good start!
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Coding Intro
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Adding Multiple Property Values
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Schema Types as Property Values
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Multiple Schema Types as Property Values
Templates
In this module, you are given multiple different schema templates I have written in the past to use as starting points in building our your own blueprints.
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Organization
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Local Business
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Product
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Services
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FAQ
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Blog
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Node Blueprinting
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And More…
Site Implementation
In this module, we add schema to example pages utilizing the blueprinting architecture.
Implementation Overview
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Organization Implementation
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Local Business Implementation
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Services Implementation
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Adding New Service From Scratch
Additional Bonuses
The bonuses compliment your new found schema knowledge by further removing the mystery of how google works and teaching you how to leverage that to your ranking advantage.
Between the Schematic Architecture modules and the added bonuses, you will be fully equipped with all the tools and information needed to begin building your online money producing assets!
Unmasking Google
In this bonus, we take the mask off of google and go deep to understanding the matrix.
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Graphical Databasing
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Nodes, Edges, Properties
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SEO Shield and Schema Sculpting
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Leveraging this information
SEO Shield Training
In this training, we cover how to build and expand your online nodes so you can control the google webgraph about your brand
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Feeding google all the nodes about your entity
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Interlinking the nodes
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Feeding in keyword relevance
Pay Per Lead Profits
Complete pay per leads course on how I made my first dollars on line! Start to finish!
Course Modules
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Why PPL
Benefits of pay per lead model
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Niche Selection
Selecting the correct niche is key
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Call Handling
What to do when the phone rings
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Keyword Selection
Finding the money keywords
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Money Site Setup
Setting up the money site
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Site Structure
Structuring for success
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GMB Optimization
Inside the belly of the beast
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Entity Creation and Solidification
Claiming your brand
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Content Tuning
Tuning up that content
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Site Mirroring
Mirror mirror on the wall
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GMB Leverage
Using google to drive you campaigns
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Feeding The Bot
011011001 (get on the bot level)
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Link Building
Nothing happens without links
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Traffic
Driving traffic across your assets
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Letting Data Drive
Let google show you the way